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Graduate thesis

Master of Science in Business: Marketing

The Master of Science program in Business: Marketing is designed to provide graduate students advanced analytical marketing skills and hands-on marketing-project management experience. The curriculum affords a strong foundation in a variety of areas: brand and product management; logistics and supply chain management; marketing research and analysis; management consulting and project management; professional selling and sales management; retail management, services marketing and buying. The objective of this specialized program is to develop mastery of marketing analysis and communications to support business marketing strategy and marketing decisions within the corporate sector and within other public and private organizational settings. Students will acquire decision-making skills and will learn how to apply sophisticated quantitative and analytical tools, how to assess and act on complex political, cultural, legal and technological issues, all of which inform the multi-focal areas of marketing, within the corporate environment and well beyond.

Program Objectives
Career Opportunities
Thesis
  • Apply critical thinking and reasoning skills to identify problems and to develop problem-solving abilities within the business context.
  • Develop potential, enabling them to face the future with confidence and determination.
  • Prepare for leadership and service within a broad spectrum of business and business-related arenas.
  • Acquire the tools specific to business processes and procedures and the capacity to understand the principal theory, significance and practical applications related thereto.
  • Develop a solid understanding of the functional components of business – economics, marketing, accounting, finance, law, management, thus enabling the graduate to assume managerial trainee and like positions, in which they will have the occasion to grow and develop further.
  • Apply theoretical knowledge to the solution of real-life (field related) problems both individually and through teamwork within the context of a variety of active learning environments.
  • Develop strong communication skills with due emphasis on the tools of effective writing.

Graduates in Administration

Graduates in Administration will be suitably prepared to assume management trainee positions in the corporate sector, in industry, in government, in other professional arenas – or, alternatively, to assume enhanced responsibilities within the context of a currently-held position. Those who so elect will be academically prepared to pursue graduate studies in business or in a wide array of related disciplines.

Improve your Career standing

UOFA students gets professional knowledge that is distinguished and renowned accepted across the world. Students of UOFA are offered handsome salary packages by reputed companies across the world

Study and Discover

Our courses give a great exposure to students to a great number of researches and latest technological advancement. Studying at UOFA encourages innovative and self-governing thinking of students and professionals.

UOFA offers

Distinctive degree programs to working adults globally. Our programs are rigorous ensure that our students are accepted and recognized globally through their academics.

UOFA faculty

Comprises some of the brightest minds in academics as well as industry. These leaders have devoted their time and expertise to the university to design a curriculum that supports the busy life styles of today's working adults.

Our intensive

Focused programs provide the opportunity for you to explore specific topics in-depth on a daily basis. We provide you the flexibility to design your own academic schedule while maintaining academic integrity.

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